#WrapSessions

Meta Portal’s holiday campaign elevates narratives often excluded from “traditional” holiday storytelling.

Shot by acclaimed Academy Award-nominated director Nanette Burstein, the three-episode series celebrates the act of wrapping gifts as a time to connect and catch up with loved ones. Unscripted and cast with real people, each episode follows a different story, all told over Portal devices.

‘Queens of Christmas’ serves RuPaul Drag’s Race winner Violet Chachki and Gottmik, the first trans man to compete on RPDR, discussing the importance of chosen family during the holidays. ‘Holiday Roast’ invites comedians Sean Grant and Carl Johnson to dig into their most cherished holiday pet peeves. ‘Handmade Hanukkah’ features Hebrew school besties Maya and Rachael working toward a more equitable representation of Hanukkah in the crafting world.

Creative Director: Me

Group Creative Director: Tanner Rogers-Goode

Associate Creative Director, Art: Joshua Eithun

Associate Creative Director, Copy: Jared Johnsen

Art Director: Jessica Iglesias

Copywriter: Hannah Kirkeiner

Initial Concept: AJ Rivvers