Beyond brand marketing, we took the editorial content of the Los Angeles Tourism & Convention Board into an entirely new direction, focusing on the real people of the real L.A.
Nocando's Hip Hop Guide to L.A. is an eight-part series hosted by rapper Nocando--hitting the locations and experiences integral to the hip hop scene of Los Angeles.
Art Director: Dan Atwater
Associate Creative Director, Art: Brianna Lohr
Director: Matthew Cullen